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什么是鬼页？

[英]What is a ghost page?

原文 2012-09-13 08:59:04 1 1 web/ seo/ webpage

Can somebody please tell me what exactly a ghost page is? 有人可以告诉我鬼页到底是什么？ How can we create a ghost page? 我们怎样才能创建鬼页？ I have very little information about it, like ghost pages are used by firms for promotional purposes. 我几乎没有关于它的信息，就像公司用于促销目的的鬼页一样。

1 个解决方案

Simply put, it's deliberate deception of search engines for SEO purposes. 简单地说，它是为搜索引擎优化目的故意欺骗搜索引擎。 It's bad practice. 这是不好的做法。

Longer answer: 更长的回答：

Say you're optimizing your cheese-selling site. 假设您正在优化您的奶酪销售网站。 You want people to find it when googling "cheese". 你希望人们在Google搜索“奶酪”时找到它。 So you would create a bunch of content where "cheese" has a high keyword density of 12 % or so. 所以你会创建一堆内容，其中“cheese”的关键字密度高达12％左右。 Of course, this renders the page pretty useless for the user - the user just wants an image, some data on the cheese and a header, but that isn't SEO-friendly enough for you. 当然，这会使页面对用户来说毫无用处 - 用户只需要一个图像，一些奶酪上的数据和一个标题，但这对你来说不够SEO。

So, you'll create all the content you need for your SEO purposes and serve that up - in an if/else statement. 因此，您将为SEO目的创建所需的所有内容，并在if / else语句中提供。 Basically, if the visiting computer is GoogleBot, you'll serve up all that great text. 基本上，如果访问计算机是GoogleBot，您将提供所有优秀文本。 If it's not GoogleBot, you'll serve up correct content. 如果不是 GoogleBot，您将提供正确的内容。

So a Ghost Page (more accurately known as Shadow Page) is pretty much just a (bad) way for you to get ranking that you don't deserve. 因此，Ghost页面（更准确地称为阴影页面）几乎只是一种（不好的）方式，可以让您获得不值得的排名。