[英]How to implement Google analytics for cross selling?
How to implement 如何实施
Using Google Analytics on a custom built website in PHP? 在PHP的自定义网站上使用Google Analytics(分析)?
This isin't a duplicate, its a part of that question since its too broad. 这不是重复的,这是该问题的一部分,因为它的范围太广。
You can use path analysis: 您可以使用路径分析:
Path Analysis
路径分析
Are there paths through your site that are more popular than others, and if so, are those the paths you want traffic to follow?
您网站中是否存在比其他网站更受欢迎的路径?如果是,那么您希望流量遵循的路径是吗? You may have a path in mind for your users like Home Page > Product Page > Shopping Cart > Checkout, but you may uncover a more popular path like Home > Product > Search > Search Results > Search > Search Results > exit.
您的用户可能会想起一条路径,例如“主页”>“产品页面”>“购物车”>“结帐”,但是您可能会发现更受欢迎的路径,例如“主页”>“产品”>“搜索”>“搜索结果”>“搜索”>“搜索结果”>“退出”。 That unexpected path can indicate things like users not finding products they want, or your internal search not returning results that are helpful.
该意外路径可能表示用户未找到所需的产品,或者您的内部搜索未返回有用的结果。
Source: https://support.google.com/analytics/answer/1713056?hl=en 来源: https : //support.google.com/analytics/answer/1713056?hl = zh_CN
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