Google Analytics（分析）如何使入口和唯一浏览量匹配？

Question

I have a site which has a homepage which is example.com On this page I have a purchase button which if the user clicks on it will go to another domain to make the purchase (which I cannot track with cross-domain tracking). After he makes the purchase he will redirect again to my site at the page example.com/thankyou In analytics, I would expect that the entrance and unique page view at the thankyou page is the same. Meanwhile in my site is see 2000 unique visits at the thank you page and less than half entrance. Why is that? Thanks

Answer 1

First of all, you need to completely understand the difference between those metrics: entrance vs sessions .

Providing an answer to your question requires more knowledge about the site: is the thank-you page open? is indexed in searchers? does it have internal links?

Despite you are not able to setup a cross-domain tracking, when the user returns they still have the Analytics cookie (you will lost medium/source but other values are there)