BigQuery - 標量子查詢產生了多個元素 -

Question

我有這個查詢可以幫助我在字符串中找到單獨的關鍵詞（對 utm_campaign 和 utm_content 非常有用）：

    SELECT
    utm_campaign,
    splits[SAFE_OFFSET(0)] AS country,
    splits[SAFE_OFFSET(1)] AS product,
    splits[SAFE_OFFSET(2)] AS budget,
    splits[SAFE_OFFSET(3)] AS source,
    splits[SAFE_OFFSET(4)] AS campaign,
    splits[SAFE_OFFSET(5)] AS audience
    
    FROM (
      SELECT
        utm_campaign,
        SPLIT(REGEXP_REPLACE(
                utm_campaign,
                r'([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_(.+)',
                r'\1|\2|\3|\4|\5|\6|\7'),
              '|') AS splits
      FROM funnel_campaign)

例如：如果我有這樣的 umt_campaign：

us_latam_mkt_google_black-friday_audiencie-custom_NNN-NNN_nnn_trafic_responsiv

上面的查詢將幫助我用 _ 分隔每個單詞。 所以我會有這樣的結果：

utm_campaign	國家	產品	預算	資源	活動	觀眾
us_latam_mkt_google_black-friday_audiencie-custom_NNN-NNN_nnn_trafic_responsiv	我們	拉丁美洲	MKT	谷歌	黑色星期五	觀眾自定義

• 從上面的查詢中我想要的是在這種情況下給我audience列。 我嘗試將上面的查詢添加為 REVENUE 中此查詢的子查詢，因為在此表中我沒有audience列，但我有utm_campaign列。 在 utm_campaign 字符串中，第六個片段是觀眾（使用此查詢我有錯誤“標量子查詢產生了多個元素”）：

    WITH COST AS  (
    
    SELECT 
    
    POS AS POS,
    DATE AS DATE,
    EXTRACT(WEEK FROM DATE) AS WEEK,
    SOURCE AS SOURCE,
    MEDIUM AS MEDIUM,
    CAMPAIGN AS CAMPAIGN,
    AD_CONTENT,
    FORMAT AS FORMAT,
    "" AS BU_OD,
    SUM(CLICKS)/1000 AS CLICKS,
    SUM(IMPRESSIONS)/1000 AS IMPRESSIONS,
    SUM(COST)/1000 AS COST,
    sum(0) as SESSIONS,
    SUM(0) AS TRANSACTIONS,
    SUM(0) AS search_flight_pv,
    SUM(0) AS search_flight_upv,
    SUM(0) AS PAX,
    SUM(0) AS REVENUE,
    
    FROM MSR_funnel_campaign_table 
    WHERE DATE >= DATE '2019-01-01' 
    AND MEDIUM NOT LIKE 'DISPLAY_CORP' 
    GROUP BY 1,2,3,4,5,6,7,8,9
    ),
    
    REVENUE AS(
    SELECT
    POS AS POS,
    date AS DATE,
    EXTRACT(WEEK FROM DATE) AS WEEK,
    SOURCE_CAT AS SOURCE,
    medium_group_2 AS MEDIUM,
    CAMPAIGN AS CAMPAIGN,
    AD_CONTENT,
    CASE
      WHEN SOURCE_CAT = 'FACEBOOK' THEN 
    (
    
    SELECT
    splits[SAFE_OFFSET(5)] AS FORMAT,
   
    FROM  (
      SELECT
        ad_content,
        SPLIT(REGEXP_REPLACE(
                ad_content,
                r'([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_(.+)',
                r'\1|\2|\3|\4|\5|\6|\7'),
              '|') AS splits 
    FROM ga_digital_marketing)) END AS FORMAT,
   
    
    BU_OD AS BU_OD,
    SUM(0) AS CLICKS,
    SUM(0) AS IMPRESSIONS,
    SUM(0) AS COST,
    sum(sessions)/1000 as SESSIONS,
    SUM(TRANSACTIONS)/1000 AS TRANSACTIONS,
    SUM(search_flight_pv)/1000 AS search_flight_pv,
    SUM(search_flight_upv)/1000 AS search_flight_upv,
    SUM(PAX)/1000 AS PAX,
    SUM(REVENUE)/1000 AS REVENUE,  
    
    FROM ga_digital_marketing 
    WHERE PAX_TYPE = 'PAID'
    AND DATE >= DATE '2019-01-01'
    AND MEDIUM NOT LIKE 'DISPLAY_CORP'
    GROUP BY 1,2,3,4,5,6,7,8,9
    ),
    
    COST_REVENUE AS (
    SELECT *
    FROM COST
    
    UNION ALL
    
    SELECT *
    FROM REVENUE
    
    )
    
    SELECT
    DATE,
    WEEK,
    POS,
    SOURCE,
    MEDIUM,
    CAMPAIGN,
    AD_CONTENT,
    FORMAT,
    BU,
    CLICKS,
    IMPRESSIONS,
    SESSIONS,
    TRANSACTIONS,
    search_flight_pv,
    search_flight_upv,
    COST,
    PAX,
    REVENUE,
    
    FROM COST_REVENUE
    
    WHERE
     1=1 
    AND DATE >= '2019-01-01'

我在這里做錯了什么？

我也希望看到 COST 的格式維度和 REVENUE 的格式維度之間存在匹配（它不存在，但它在活動列中）。

Answer 1

您實際上並不需要內部select語句，因為您的活動數據應該在表的同一行中。

改變這個：

    CASE
      WHEN SOURCE_CAT = 'FACEBOOK' THEN 
    (
    
    SELECT
    splits[SAFE_OFFSET(5)] AS FORMAT,
   
    FROM  (
      SELECT
        ad_content,
        SPLIT(REGEXP_REPLACE(
                ad_content,
                r'([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_(.+)',
                r'\1|\2|\3|\4|\5|\6|\7'),
              '|') AS splits 
    FROM ga_digital_marketing)) END AS FORMAT,

像這樣：

    -- also replacing case with if for only 1 case
    IF(SOURCE_CAT = 'FACEBOOK', 
            SPLIT(REGEXP_REPLACE(
                ad_content,
                r'([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_([^_]+)_(.+)',
                r'\1|\2|\3|\4|\5|\6|\7'),
              '|')[SAFE_OFFSET(5)], NULL) AS FORMAT,